RABBIT r1
RABBIT r1
DESCRIPTION
Rabbit required a polished motion system to support R1 product demos and launch content. We delivered a cohesive set of modular video assets designed to strengthen clarity, consistency, and brand presence across all content formats.
Rabbit required a polished motion system to support R1 product demos and launch content. We delivered a cohesive set of modular video assets designed to strengthen clarity, consistency, and brand presence across all content formats.
OUR ROLE
Branding
Website
Branding
Website
Main Image
Scope
Scope
• Logo animation
• Lower thirds
• Tooltip microinteractions
• Wipe transitions
• Motion style guide
• Logo animation
• Lower thirds
• Tooltip microinteractions
• Wipe transitions
• Motion style guide
The Process
The Process
• Defined a minimal, product-focused motion direction aligned with Rabbit’s visual identity
• Built reusable animation components for tutorials, launch videos, and social content
• Optimized asset exports for internal teams and editors
• Delivered a complete proposal and production-ready asset package
• Defined a minimal, product-focused motion direction aligned with Rabbit’s visual identity
• Built reusable animation components for tutorials, launch videos, and social content
• Optimized asset exports for internal teams and editors
• Delivered a complete proposal and production-ready asset package
Presentation Deck
Presentation Deck
Presentation Deck
Presentation Deck
Presentation Deck
Presentation Deck
Presentation Deck
Presentation Deck
Presentation Deck
Presentation Deck
Presentation Deck
Presentation Deck
Deliverables
Deliverables
• Logo Reveal
• Lower Thirds System
• Tooltip Animations
• Wipe Transitions
• Logo Reveal
• Lower Thirds System
• Tooltip Animations
• Wipe Transitions
Deliverable 1
Deliverable 2
Deliverable 3
The Outcome
The Outcome
The final motion system equipped Rabbit with a unified visual toolkit that enhanced the clarity, polish, and consistency of their R1 content. The asset package supported more efficient production workflows and elevated the overall quality of their product and marketing materials.
Let's Talk
Let's Talk
Let's Talk